Do Your Marketing Efforts Support Your Business Plan?

If your marketing efforts don’t match your business plan, you’re going to run into trouble. As you create your marketing plan, it’s important to refer to your business plan to ensure that you are living up to your vision, mission, goals and objectives. Your business plan should include the overall strategy for your business. This […]

Do You Really Need a Marketing Plan? 

It’s tempting to try to run your business without a plan. It may seem like you can just get up each day and do what you want to do and the business will be successful. While that sometimes does happen, it’s not likely. The main reason most businesses fail is due to lack of a […]

Creating Your Action Plan and Online Business Timeline

Most businesses start out with a dream and an inspiration, but that is where it ends. Even the most innovative businesses can wind up closing their doors because a good action plan and a focused timeline were not in place at conception. There are many benefits to creating your action plan and online business timeline. […]

Before you start to write, craft your book marketing plan

Would you as an experienced entrepreneur bring a product to market without a go to market plan? You wouldn’t, would you? Many entrepreneurs write and publish books without a moments thought about how they are going to use their books, let alone how they will market and sell them. When in book planning mode, it’s […]

Treasury Rebuffs Democratic Senators’ Plan To Help Disabled Americans With Student Debt

WASHINGTON ― The Treasury Department has rejected a request by congressional Democrats to guarantee that impoverished, severely disabled Americans will not face a tax penalty for discharging student debt, according to an aide to a Democratic senator who had been advocating the measure. Treasury representatives on Wednesday informed the staff of several Democratic senators that […]